Blues Guitar Launchpad

Master blues
the right
way.

You know the pentatonic box. You know a few licks. But when you try to solo, it doesn't sound like real blues — it just sounds like you copying someone else.

That's not a talent problem. It's a method problem.

One-time purchase. Lifetime access. 30-day guarantee.

Watch: Introduction to Blues Guitar Launchpad

15+
Video Lessons
20K+
Hours Teaching
$97
One-Time Price
Lifetime
Access
30 Days
Money Back
The Blues Trap

You know
the shapes.
You don't know the music.

Most blues courses teach you what to play — the shapes, the licks, the patterns. But learning shapes isn't the same as learning to *play* blues.

Real blues is about phrasing, feel, rhythm, and knowing when to play and when to lay back. It's musical — not mechanical.

That's the gap between "I can play some blues licks" and "I sound like a blues player."

Every blues player feels this…

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Playing licks that technically work but don't sound authentic

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Not understanding rhythm feels and swing — the soul of blues

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Struggling to solo over chord changes without memorising exact licks

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Knowing theory but not knowing how to use it musically

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"Why does my blues playing feel so stiff and lifeless?"

What if you learned the right way from the start?

What if every lesson taught you not just *what* to play, but *why* — so you actually understand blues?

The No Bull Blues Method
Music before
Mechanics.

This course teaches blues the way working blues players actually think about it — as a musical language, not a technique checklist.

You'll learn the phrasing, the feel, the rhythm — the human stuff that makes blues sound like blues.

And yes, you'll learn the technical stuff too. But only the stuff that actually matters in real blues playing. No filler. No fluff. Just the essentials, taught clearly.

Everything Included

What's Inside

Everything you need to build real blues skills. Nothing you don't.

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15+ Video Lessons

Focused lessons on blues phrasing, rhythm feel, scales in context, and real-world soloing. 2–5 minutes each, clear and actionable.

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Transcribed Solos

Study the exact solos from the lessons. PDF tabs and chord charts included so you can follow along and dissect how they work.

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Backing Tracks

Practice-along backing tracks in different blues feels and tempos. Take what you've learned and use it immediately.

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Practice Guides

Step-by-step guides for each section. Know exactly what to work on and how to approach it so nothing feels overwhelming.

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Downloadable Resources

All resources including scale sheets, reference guides, and chord charts — download once and keep forever.

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Lifetime Updates

New lessons, resources, and improvements are added over time. You own the course and get all updates free.

The Curriculum

What You'll Learn

A structured path from "I know pentatonic" to "I can solo musically over blues changes."

Module 2: Essential Tools for Playing Great Blues

Equip yourself with the must-know blues tools used by all blues artists. Discover the 12 bar blues and the blues scale, plus bust the confusing myths about how these work together.

  • The 12 bar blues structure
  • Blues scale essentials
  • How the tools work together (simpler than you think)

Module 3: Putting It Together (Your 1st Solo!)

Learn your first authentic blues solo step-by-step. Master the two most important blues techniques: string bending and vibrato, done the right way from the start.

  • String bending technique (master this first)
  • Vibrato technique (the soul of blues)
  • Practice tracks and backing tracks included

Module 4: Essential Blues Licks (Used by the Legends!)

Discover classic blues licks used by BB King, Jimi Hendrix, Albert King and other blues masters. Step-by-step breakdown and analysis plus how to use them to create your own.

  • Classic licks from the blues legends
  • Step-by-step breakdown and analysis
  • How to use licks to build your own solos

Module 5: Blues 'Power Moves'

'Power Moves' are the building blocks the blues legends use to create authentic solos. Learn how to go from playing other people's licks to creating your own.

  • The power moves blues legends use
  • How to go from copying to creating
  • The secret most courses miss

Modules 6-12: Solo Studies + Advanced Techniques

Learn the sliding blues scale, master solo studies in the styles of Eric Clapton, Chicago blues, funky blues (Freddie King, Otis Rush), and Stevie Ray Vaughan. Includes techniques for jamming in any key, equipment secrets, and more.

  • The 'Sliding' blues scale (a goldmine of licks)
  • Multiple solo studies from blues legends
  • Become a jam session hero (solo in any key)
  • Tips for great blues guitar sound and equipment
Real Results

What Blues Launchpad Students Say

Players from around the world, already seeing real improvements.

★★★★★

"I'm only about a third of the way through and my playing has already improved __very noticeably__. My wife is my most honest critic and she agrees! The technical instruction on bending and vibrato was outstanding and the classic licks that I have learned are great building blocks. I feel like you are giving me the tools I need to __really__ do this."

Kevin M — North Dakota, USA

★★★★★

"An awesome course like no other! Before, I was learning all these cool blues riffs and solos, but had no idea what I was learning, I was just memorizing someone else's ideas. Now I can make up my own! I can't tell you how much this course has helped me."

AJ Miller — Rhode Island, USA

★★★★★

"This is the most comprehensive course I've ever taken. It builds beautifully — first the foundation, then structure, then finishing touches. I certainly will keep coming back. There is enough to keep me busy for a long time."

Gary Cook — USA

★★★★★

"I can't imagine a better teacher than James Shipway and Blues Guitar Launchpad is proof. I enjoyed this course so much and learned guitar techniques beyond my wildest dreams. I'm now able to play blues guitar. The course is laid out in an easy-to-follow manner and I could not be happier with what I have learned so far."

Joanne S — New York, USA

The Difference

Before & After Blues Launchpad

Before
  • 01 Playing licks that technically work but sound stiff
  • 02 Struggling with rhythm feel — everything sounds flat
  • 03 Copying solos note-for-note without understanding them
  • 04 Not knowing how to solo over changes — you're lost
After
With This Course
  • 01 Real blues phrasing — music that sounds authentic
  • 02 Understanding rhythm feel — your playing breathes
  • 03 Improvising creatively using what you understand
  • 04 Soloing confidently over any blues progression
James Shipway

20,000+ Hours Teaching
Guitar Students

Your Teacher

James Shipway

Blues Guitarist, Teacher & Author of 17+ Guitar Books

I've taught blues guitar to thousands of players, and I've seen the same frustration come up again and again: "I can play the licks, but I don't sound like a blues player."

That gap — between playing the notes and playing with soul — is what this course is built to close. I teach the why first. Once you understand how blues actually works, the technique falls into place naturally.

I'm the author of 17+ guitar books under the Headstock Books imprint, but my real credential is thousands of hours teaching guitarists just like you — helping them breakthrough from "stuck" to "confident."

30
Day Guarantee

100% Risk-Free — Full Money Back

Work through the course. If it's not for you, you get a full refund — no questions asked. Your satisfaction is the only thing that matters.

check_circle 30 days to try everything check_circle Full refund if it's not right check_circle Keep resources if you return check_circle No questions asked
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ONE-TIME PURCHASE
$97

Lifetime access • No subscription

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  • 15+ video lessons
  • Blues fundamentals & phrasing
  • Transcribed solos, tabs & backing tracks
  • Practice guides & resources
  • Lifetime access & updates
  • 30-day guarantee
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FAQ

Questions?

Can't find your answer? Email [email protected]

Course Details

Who is this course for?add

Blues Launchpad is for anyone who can play a few shapes on the pentatonic scale and wants to actually sound like a blues player. Whether you're just past the beginner stage or intermediate, if you're tired of playing licks that don't feel authentic, this course will teach you the music behind the mechanics. It's focused on electric blues guitar.

Do I need to read music?add

No. Tabs and chord charts are included. The course is taught visually on the guitar, so you don't need to read standard notation.

How long does it take to complete?add

The lessons total about 2–3 hours, but that's just content delivery. Real learning happens in practice. Most players spend 4–8 weeks working through the material deeply, practicing the backing tracks, and integrating it into their playing.

Can I access it forever?add

Yes. One-time purchase means you own the course forever. New lessons and updates are added over time, and you get them all free.

What if I don't like it?add

30-day money-back guarantee. Work through the course. If it's not right for you, full refund — no questions.

About Access & Updates

Where do I access the course?add

After purchase, you'll get instant access to the full course on the Total Guitar Lab platform. You can watch on any device — phone, tablet, or desktop.

Can I download the videos?add

The videos are available to stream on the platform. PDFs (tabs, guides, scales) can be downloaded and kept forever.

Will the course get updated?add

Yes. New lessons and resources are added over time based on member feedback and questions. All updates are included in your one-time purchase.

BLUES
Get Started

Ready to play
real blues?

Master the method. Own the course. Play with soul.

$97 one-time. 30-day money-back guarantee.

$97 one-time. 30-day money-back guarantee. No subscription. Yours forever.